Small link. More possibilities.

Connect your own short domain and choose a readable slug. The same recognisable link can travel through your emails, social posts, printed material and QR codes, while its destination stays manageable in one place.

Domain setup includes ownership and DNS checks before you use it. You can also start with the shared gogen.ie domain. Add campaign tags when you create the link so your destination analytics can identify the source, medium and campaign.

Compare two to eight destinations behind one short link. Set each variant’s share of traffic, then review variant clicks in link analytics. Repeat visitors stay with their assigned variant where the browser allows the routing cookie.

Pause the test or conclude it with a chosen destination when you are ready. You decide what the results mean: the split does not automatically choose a winner or measure conversions on every external site. A/B setup availability is shown in your workspace.